The DTC accelerator for plant-based brands.

DTC Accelerator

Most accelerators ask for equity in exchange for a few weeks of mentorship and a demo day. This one gives you up to $50,000 in cash grants, a three-month curriculum on the exact DTC problems that stall plant-based brands at the six-figure stage, mentorship from operators who've scaled in this sector, and curated intros to investors and retailers. And the program takes nothing off your cap table. You keep everything you've built. You just build it faster.

Apply Now
Benefits & Perks
Up to $50,000 in cash grants, zero equity. Most accelerators take a piece of your company for less. You keep your cap table clean.
A commerce platform that replaces your app stack. One integrated system with dedicated support, instead of a dozen tools you're patching together.
A curriculum built for the $100K–$1M stage. Growth marketing, fulfillment, retail readiness, tech optimization: the bottlenecks you're actually stuck on.
Mentorship from operators who've scaled in plant-based. Same co-packers, same fundraising drought, same distributor math.
Warm intros to investors and retailers. One intro to the right buyer is worth more than the entire program.
VEGPRENEUR Circle access. Events, databases, mentors, and a peer room that doesn't expire.
Who This Is For

Plant-based consumer brands that have proven the product and need the capital, infrastructure, and connections to get to the next stage.

  • At least $250,000 in DTC e-commerce revenue in the past 12 months
  • Your products are exclusively plant-based
  • Ready for a tech stack that doesn't require a dozen apps
  • Rolling admissions. Limited spots.
Program Explainer

The Three Month Program

The Foundation — You get set up on a commerce platform built to scale, with a dedicated team handling the technical work. While that's happening, you get your financials, growth plan, and pitch materials in shape.

The Curriculum — Growth marketing when your CAC keeps climbing. Fulfillment when your 3PL is eating your margins. Retail readiness when buyers are asking questions your sell sheet can't answer. Tech optimization when the tools are running you. Starts where you are, not at zero.

The Connections — Mentors who've scaled plant-based DTC. Warm intros to investors writing checks in the sector and retailers you've been trying to reach. And when it's over, you stay in the VEGPRENEUR ecosystem. You don't graduate into a vacuum.

Mentors in Your Corner

View All Experts

Every participant is matched with mentors from the VEGPRENEUR and Shopline network — founders who've scaled their own DTC, operators who've run growth and fulfillment at plant-based brands, and e-commerce specialists who know the platform inside out.

Apply to the Accelerator

Tell us about your brand, your DTC revenue, and where you're trying to go.

Apply Now
In Partnership With Shopline

Shopline is a global commerce platform trusted by 600,000+ merchants, including Lush, LEGO, and Muji. In the program, their team handles your platform setup, trains you on the stack, and provides dedicated support throughout.

shopline.com

Frequently Asked Questions

Do you take equity?

No. The grants are non-dilutive. You keep full ownership.

Do I need to switch my e-commerce platform?

Yes. Accelerator participants migrate to Shopline. The switch is fully handled by their team with dedicated support and zero downtime.

How much are the grants?

Up to $50,000, performance-based, tied to your sales growth on the platform.

What does the curriculum cover?

Growth marketing, fulfillment, retail readiness, and tech stack optimization — built for brands at the $100K–$1M DTC stage.

What happens after the program?

You continue your involvement in the VEGPRENEUR ecosystem with access to events, databases, the mentor network, and investor intros.

How do I apply?

Fill out the application form above. Rolling admissions, limited spots per cohort.