Member Spotlight: Blobs

Edited by The VEGPRENEUR Team

Meet our member, Blobs, a better-for-you candy brand bringing nostalgic gummies into the modern era.

Blobs is redefining what candy can look like by creating plant-based, low-sugar gummies made with cleaner ingredients without sacrificing the fun, playful experience people love. While many better-for-you sweets lean heavily on health claims, Blobs stands out by focusing on taste, texture, and the joy of classic candy, proving that indulgence and mindful ingredients can exist in the same bite.

The brand was co-founded by Mike Schanbacher and Nicholas Kheny, who combined their backgrounds in marketing, operations, and product development to build a fresh take on the candy aisle. With experience spanning digital strategy and engineering, the founders set out to create a product that feels familiar and exciting, while still aligning with today’s growing demand for more intentional snacking.

At its core, Blobs is all about delivering a feel-good candy experience that taps into childhood nostalgia while fitting seamlessly into modern lifestyles. From the bright branding to the chewy gummy texture, everything about the product is designed to feel fun first while still offering a more thoughtful ingredient approach.

As more consumers look for plant-based options that don’t feel restrictive, Blobs is helping prove that candy can still be joyful, craveable, and innovative. With a mission rooted in reinventing classic sweets for a new generation, Blobs is bringing a fresh wave of excitement to the world of better-for-you treats.