Founder Spotlight: Carol Sondesky (NYL)
Meet Carol Sondesky:
NYL Skincare is all about freshness. Our formulas are crafted on demand with only the freshest ingredients, for peak potency, and stamped with an expiration date. That's our promise to provide the most clean and efficacious skincare.
Startup Stage:
Bootstrapped
Location:
Bucks County, PA
When did you launch the business?
2012
What led you to where you are today?
NYL came to life because I couldn't find skincare products that matched my values and delivered the results I wanted. It was important for me to meet my own demands and create a brand I could trust and be proud of. So, I embarked on a personal journey to find the perfect skincare solution, and that's how NYL was born.
What do you wish you knew before embarking on your entrepreneurial journey?
Before embarking on my entrepreneurial journey, I wish I knew how much joy and fulfillment creating NYL would bring me. It's been an amazing adventure, and I've grown personally and professionally in ways I never imagined.
What is the most difficult decision you've had to make regarding your business so far?
Ah, the toughest decision was whether to take a loan to expand NYL or grow organically. It was nerve-wracking, but I opted for organic growth to maintain full control and stay true to NYL's values. It was a leap of faith, but it paid off in the end.
What can you help the VEGPRENEUR community with?
I can help the VEGPRENEUR community by sharing my experiences in building NYL from the ground up, navigating the evolving demands of conscious consumers, and creating effective vegan skincare formulations.
How can the VEGPRENEUR community help you?
The VEGPRENEUR community can support me by collaborating on sustainable initiatives and spreading the message of NYL's mission to promote transparency, ethical practices, and cruelty-free beauty.
Fun fact about you:
Fun fact about me: I have a passion for cooking, and I love experimenting with plant-based recipes to complement the ethos of NYL's vegan skincare.
Anything else you would like to share?
Lastly, I want to express my heartfelt gratitude to everyone who has supported NYL. It has been a fulfilling journey. Your support means everything to us!
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